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Q&A with Bill Rodgers and Mike Yarbro

April 2, 2022
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Q&A with Bill Rodgers and Mike Yarbro
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Marine electronics wholesaler SeaWide Distribution and NTP-STAG, a division of Keystone Automotive Operations in the RV segment, merged last October. The transaction gave SeaWide access to Keystone’s national distribution network, which today comprises eight warehouses with more than 2.5 million square feet of space for next-day service.

Almost five months after the acquisition, Soundings Trade Only sat down with SeaWide Distribution president Mike Yarbro and NTP-STAG president Bill Rogers to discuss the business integration and learn their visions for the future.

Bill Rodgers
President, NTP-STAG
and Mike Yarbro
President, SeaWide Distribution

Bill Rodgers
President, NTP-STAG
and Mike Yarbro
President, SeaWide Distribution

What are your backgrounds?

Yarbro: I started in this business with my parents. My dad’s the founder of SeaWide. I started in the mid-’80s sweeping floors and went full time when I was 22. I’ve only ever worked at this company. I took over…

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