Priority One expands financing technology

Priority One Financial Services, a full-service finance company offering flexible, business-forward finance and insurance solutions for marine, RV and trailer dealers, recently announced the expansion of its new financing technology. In 2021, the company installed a limited distribution of financing kiosks in dealer showrooms, giving customers the ability to apply for a recreational loan in under five minutes and without ever leaving the dealer’s lot.

“The initial data is promising,” said Nicole Armstrong, Vice President of Corporate Initiatives, Priority One. “Dealers promoting applications on the credit kiosk may see a notable increase in deliveries.”

With supply chain challenges across the industry, the technology allows dealers to capture the finance business early in the buying process, even without a unit on the lot to sell. The portable fixtures…