SWEETWATER COUNTY —The Sweetwater County Joint Travel and Tourism Board mission is to “enhance the economy of Sweetwater County by attracting and retaining visitors” is alive and well and working for the community. The Travel and Tourism Board is a Joint Powers Board charged with administering the 4% county lodging tax and is made up of 11 appointed volunteers — six from Rock Springs, two from Green River, one from Wamsutter, one from Superior and one from the County.
The 4% county lodging tax is intended to be used to develop tourism and enhance the local economy by bringing visitors to the area who will stay in the local hotels and RV parks, eat at local restaurants and shop at local retailers. To do so, the board purchases advertising, provides funding for local events that draw out of county attendance, provides funding to maintain the Rock…